WOOLMARK
In 2022, we welcomed The Woolmark Company and Hogarth Australia into our Dreamscreen studio to shoot two scenes using our LED Virtual Production stage.
In partnership with Spectre Studios and Final Pixel, we were able to bring to life two virtual environments, a New York style apartment and an inferno of flames.
These dynamic virtual production sequences allowed the use of minimal props and to have a smaller crew. The hybrid of real and virtual locations allowed for a seamless transition between the different sequences in the final TVC.
Client: The Woolmark Company
Director: Johnathan Nyquist
Production Company: Hogarth
Dreamscreen Partners: Tracklab / Spectre / Studios / Final Pixel
DYNAMIC ENVIRONMENTS
Want that lamp off? Sure! Move the painting on the wall? Easy! The beauty of working with the a real-time 3D environment means your creative vision is limited by the world around you.
FIRE...DO WE NEED TO SAY MORE?
It's not surprising that working with fire is not only unsafe but logistically challenging. Working on our LED stage the production team only needed a small amount of practical fire to sell the effect they were looking for.
REFLECTIONS ARE YOUR FRIEND
Different to our green or blue screen counter-part, reflections are our best friend.
